Brand Design | Identity for brands and trademarks Why a Lünstroth Design fits different...
Read MoreBranding Systems by Lünstroth Brand Consultancy
Brands as Systems
That’s why we are thinking in systems. First we take a look at dependencies, then we look at competitors positionings, check the overall visibility and create options for a better system of awareness and reputation.
All steps are parts of a holistic view on the corporate brand, from sides of stakeholders, shareholders, employees and consumers. Each part is important; but there is no need to have the work done only by us.
A brand has many aspects, depending on its function – does it mark the company or the products or both?
What the brand consultants do
Brand Consultancy: Luenstroth Brand Consultants
Lünstroth Brand Consultancy establishes brands for its customers in the European Union. With decades...
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Brand Architecture
Brand Architecture: It’s the system, what counts. Enterprises are growing. They integrate smaller (or...
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Brand Strategy for Global Brands
There are regional brands and there are global ones. Both sorts do their jobs,...
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Brand Management & Trademark Pooling
Trademark poolings makes sense in the same way as patent pooling does. All intellectual...
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Digital Brand Strength
Digital transformation is not at an end yet. Channels are increasing and every month...
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Purpose Branding
Purpose Branding is the new key to new target groups. To produce quality was...
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Development of Brands and Trademarks
Brands and trademarks are the real valuable assets of companies with worldwide interests. In...
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Brand Analysis
The brand consultants use to analyse brands or brand candidates first for their matches...
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Realtime Support
To be always on the safe side is an import feeling in areas of...
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Why creative?
Is there any need for brand consultants to be creative? No, not for the...
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