Branding Systems by L√ľnstroth Brand Consultancy

Brands as Systems

That’s why we are thinking in systems. First we take a look at dependencies, then we look at competitors positionings, check the overall visibility and create options for a better system of awareness and reputation.

All steps are parts of a holistic view on the corporate brand, from sides of stakeholders, shareholders, employees and consumers. Each part is important; but there is no need to have the work done only by us.

A brand has many aspects, depending on its function – does it mark the company or the products or both?

Branding Architecture
Different brand architectures for different targets

What the brand consultants do

Brand Architecture

Brand Architecture

Brand Architecture: It’s the system, what counts. Enterprises are growing. They integrate smaller (or...

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contact the brand consultancy


They easiest way is email. But surely you can call us. Or skype us....

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Brand Analysis with Personas

Brand Analysis

The brand consultants use to analyse brands or brand candidates first for their matches...

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